For a numbers years we have seen an gain in popularity of loyalty and warrant programs. Companies are searching for tools, which gives the possibilites not only transfer into proceeds increase, but also builds their market lead. These activities assistent the growing of another engeneerings that coopereted to the composition of multiplicity software and applications to furhers the functioning of, among others, marketing sections and trade marketing.

Right now, citizens in our country are using many various devices that are linked online. We got smart phones, computers and also TV devices are hi-tech at the moment.

In these tmes, more and more people have cell phones. The largest part of the phones are smartphones. The development of technology means that there are more progress and career opportunities.

In contemporary's unpredictable and unstable world, managers and directors, specially in large multinational organizations, deal with a major challenge - the urgency to make rapid decisions in the context of a massive increase in information that does not always seem to be understandable.